Today’s Price Action: Is Selling All-time Stock Like Zoe’s Kitchen Inc a Winning Strategy?

Today's Price Action: Is Selling All time Stock Like Zoe's Kitchen Inc a Winning Strategy?

The stock of Zoe’s Kitchen Inc (NYSE:ZOES) reached all time low today, Oct, 10 and still has $18.18 target or 14.00% below today’s $21.14 share price. This indicates more downside for the $416.53 million company. This technical setup was reported by If the $18.18 PT is reached, the company will be worth $58.31M less.
Trading stocks at an all time low is not easy. Stock at an all time low usually experience even more downside due to very negative fundament. Even thought the pullback rate is high, shorting is not an easy job because the risk of being wrong is big and the risk-reward ratio is always worse than if trading lon only. About 163,354 shares traded hands. Zoe’s Kitchen Inc (NYSE:ZOES) has declined 46.39% since March 7, 2016 and is downtrending. It has underperformed by 53.98% the S&P500.

Zoe’s Kitchen Inc (NYSE:ZOES) Ratings Coverage

Out of 7 analysts covering Zoe’s Kitchen (NYSE:ZOES), 2 rate it a “Buy”, 1 “Sell”, while 4 “Hold”. This means 29% are positive. Zoe’s Kitchen has been the topic of 16 analyst reports since August 6, 2015 according to StockzIntelligence Inc. The firm has “Buy” rating by Maxim Group given on Thursday, October 22. As per Tuesday, October 13, the company rating was initiated by Cowen & Co. The rating was maintained by Deutsche Bank on Sunday, August 30 with “Hold”. The stock of Zoe’s Kitchen Inc (NYSE:ZOES) has “Buy” rating given on Thursday, December 10 by Maxim Group. The stock of Zoe’s Kitchen Inc (NYSE:ZOES) has “Buy” rating given on Sunday, August 30 by William Blair. The stock of Zoe’s Kitchen Inc (NYSE:ZOES) has “Outperform” rating given on Tuesday, August 23 by Robert W. Baird. William Blair maintained the shares of ZOES in a report on Tuesday, August 25 with “Buy” rating. The company was downgraded on Thursday, August 6 by Zacks. The firm has “Buy” rating by Maxim Group given on Friday, November 20. On Tuesday, July 26 the stock rating was downgraded by Stifel Nicolaus to “Hold”.

According to Zacks Investment Research, “Zoe’s Kitchen Inc. operates as a fast casual restaurant concept serving Mediterranean-style food. The company operates a range of restaurant formats, including in-line, end-cap, and free-standing restaurants. It also grants licenses to qualified franchisees to construct and operate Zoe’s Kitchen restaurants. Zoe’s Kitchen, Inc. is based in Plano, Texas.”

Insitutional Activity: The institutional sentiment increased to 0.83 in 2016 Q2. Its up 0.06, from 0.77 in 2016Q1. The ratio is positive, as 19 funds sold all Zoe’s Kitchen Inc shares owned while 39 reduced positions. 12 funds bought stakes while 36 increased positions. They now own 20.25 million shares or 6.47% less from 21.65 million shares in 2016Q1.
Metropolitan Life Ins Company Ny holds 13,738 shares or 0% of its portfolio. Moreover, Rhumbline Advisers has 0% invested in Zoe’s Kitchen Inc (NYSE:ZOES) for 19,002 shares. Moreover, Mackenzie Financial Corp has 0% invested in Zoe’s Kitchen Inc (NYSE:ZOES) for 20,013 shares. Citadel Advsrs Ltd Liability Corp last reported 0% of its portfolio in the stock. Northern Tru accumulated 221,643 shares or 0% of the stock. Morgan Stanley holds 0.01% of its portfolio in Zoe’s Kitchen Inc (NYSE:ZOES) for 910,424 shares. Franklin Street Advsr Nc accumulated 29,955 shares or 0.21% of the stock. Df Dent owns 9,529 shares or 0.01% of their US portfolio. Deutsche Savings Bank Ag has 0.02% invested in the company for 630,599 shares. Smithfield Trust accumulated 0% or 115 shares. Nationwide Fund Advisors has 0% invested in the company for 12,723 shares. Moreover, Vanguard Gp has 0% invested in Zoe’s Kitchen Inc (NYSE:ZOES) for 690,469 shares. Jpmorgan Chase & Com holds 1.10M shares or 0.01% of its portfolio. The Pennsylvania-based Mycio Wealth Prns Ltd Liability Company has invested 0% in Zoe’s Kitchen Inc (NYSE:ZOES). Alliancebernstein L P, a New York-based fund reported 742,217 shares.

Insider Transactions: Since June 3, 2016, the stock had 0 insider purchases, and 2 insider sales for $2.48 million net activity. 30,000 shares were sold by Dollarhyde Greg, worth $1.12M on Friday, June 3. $1.36 million worth of shares were sold by Hartley Jeremy on Wednesday, June 8.

More notable recent Zoe’s Kitchen Inc (NYSE:ZOES) news were published by: which released: “Zoe’s Kitchen Inc Tempers Investor Expectations” on August 23, 2016, also with their article: “Zoe’s Kitchen Inc: Why the Disconnect Between Business and Stock Performance?” published on July 24, 2016, published: “Problems With Zoe’s Kitchen’s Valuation” on October 04, 2016. More interesting news about Zoe’s Kitchen Inc (NYSE:ZOES) were released by: and their article: “Zoe’s Kitchen Inc (ZOES) – Short Case” published on September 27, 2016 as well as‘s news article titled: “Why Zoe’s Kitchen, Inc. Stock Popped 25.7% in February” with publication date: March 11, 2016.

ZOES Company Profile

Zoe’s Kitchen, Inc., incorporated on October 24, 2007, is a fast-casual restaurant concept serving a distinct menu of Mediterranean-inspired dishes delivered with Southern hospitality. The Firm has approximately 170 restaurants across over 20 states, including approximately three franchised locations. The Company’s menu offers meals made from scratch using produce, proteins and other ingredients that are predominantly preservative and additive-free, including its appetizers, soups, salads and kabobs. The Company’s menu offers fresh fruits, vegetables and herbs, grains, olive oil and lean proteins.

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