Apple Inc. (NASDAQ:AAPL) Japan is the next big thing for the iPhone maker. According to the Xinhua News Agency; Apple is just about to complete the construction of a new development center in Yokohama, Japan’s second-largest city. The news has also been confirmed by a representative of Japanese Prime Minister Shinzo Abe during a press conference in Tokyo.
The new facility is expected to open its doors in December. Apparently, Apple’s new development center, which will contain several buildings as opposed to one large facility was previously the host to Panasonic; Japanese electronics manufacturer.
Apple Japan: A lot is not known
It is well known that Apple has been on the move every year in an effort to sustain the competitive market. The company has invested billions of dollars in technology, and it is not anywhere near to relent. Apple Japan was born after a successful visit of Apple’s CEO Tim Cook to Japan to meet with the prime minister. Apparently, it was his first visit to Japan since he took the helm of Apple’s leadership.
The Apple CEO also visited Shigeru Miyamoto, the Nintendo video game producer, and the creator of the popular Mario video game series. Speculations have it that a new Mario game that will feature in Apple’s mobile devices is on its way to being released in December. It will be the first of its kind to have a legal sanction of the Mario app.
Miyamoto noted, “The magic of Mario is that anyone can pick up a game and everyone can start playing.”
Apple has other bigger plans: Watch this space
The Cupertino, the California-based company, is planning to give the energy-sipping organic LED display a major upgrade sometimes next year. It has vowed to get its hands on millions of OLED screens, a scenario that has put Japanese suppliers under pressure to put together their manufacturing operations.
According to Takeo Miyamoto, an analyst at MUFJ Morgan Stanley, the supplies have no choice other than to oblige and invest in OLED. Otherwise, they have the option of exiting from the Smartphone supplier business altogether.
The use of LCDs and liquid-crystal displays is no more because some of the very expensive handsets are featuring OLEDs, thanks to their various capabilities. Apart from being flexible, they use less battery power which enhances the delivery of sharper and brighter images. Meanwhile, as people embrace the Apple Japan news, word has it that Apple is in talks with Samsung to secure OLED displays. The company’s trading was at the closure of $117.63, a rise of $0.65 or 0.56% from the previous session.
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